One of Sri Lanka’s gold-focused financial solutions provider, Asia Asset Finance PLC, has expanded its Islandwide reach to seventy locations across the country, adding fifteen new locations during 2022.
The network expansion drive comes as Asia Asset Finance PLC seeks to bring accessible and innovative financial services within reach of all Sri Lankans. With a history spanning 52 years, Asia Asset Finance PLC is backed by its parent company, India-based global financial services giant, Muthoot Finance – one of the world’s largest gold financing companies with assets worth nearly LKR 3 trillion, larger than most commercial banks in Sri Lanka.
In 2022, Asia Asset Finance PLC inaugurated fifteen new branches in diverse locations across the island including in Wattegama, Pusellawa, Bogawanthalawa, Grandpass, Kanthale, Potuvil, Welimada, Haputale, Agarapathana, Achchuveli, Cheddikulam, Mattakkuliya, Manipai, Elakanda and Hawaeliya.
During 2022, driven by the Company’s expansion efforts, Asia Asset Finance Plc staff community also grew by 20%, along with its asset base exceeding LKR 20 billion, for the first time in the Company’s history.
CEO Rajiv Gunawardena said,” We believe that crisis and opportunity are two sides of the same coin, and we choose to focus on the opportunities. This is what has driven us and enabled us, supported by our parent company, to continue to create exceptional value for all stakeholders, even amidst the worst economic environment ever witnessed in Sri Lanka.”
“We are one of the few financial institutions to have invested so heavily in branch network, talent expansion, and product development, during 2022, unveiling 15 new branches, expanding our asset base by 22% over 9 months, and introducing innovative products to meet current requirements such as Digital Gold Loans.”
“In 2023, we plan to inaugurate a further twenty new locations across the island and continue to develop our product portfolio, as we seek to position ourselves as the most preferred and innovative provider of gold-focused financial solutions in Sri Lanka.”