DIVA collaborates with WIM celebrates ‘DIVA Daathata Diriyak’ for women SMEs
DIVA, in collaboration with Women in Management (WIM), recently celebrated the victors of the ‘DIVA Dathata Diriyak’ programme held in Dankotuwa. This initiative encompassed comprehensive training sessions centred around women’s entrepreneurship and skill enhancement.
Amidst the prevailing economic challenges faced by the nation, a remarkable trend has emerged wherein entrepreneurs, both Small and Medium-scale businesses, have risen as a pivotal force driving domestic economic growth.
They have significantly contributed to revitalizing the nation’s economy. It’s especially noteworthy that homemakers have transitioned into entrepreneurs, strengthening their households’ home economy.
Recognizing this unwavering spirit, DIVA launched the ‘DIVA Dathata Diriyak’ programme with the primary objective of offering expert guidance to refine their business expertise, skills and capabilities.
The ‘DIVA Dathata Diriyak’ programme is designed to empower women entrepreneurs, equipping them with the confidence, knowledge and skills essential for business initiation, organized operation, effective sales strategies, and more.
The programme monitors the progress and potential of the women engaged in the ‘DIVA Dathata Diriyak’ programme, which highlights the marketing of women’s household products. Additionally, it incentivizes the women entrepreneurs who secure the first, second and third positions upon completion of the program by offering financial rewards to further stimulate their growth and business capital.
Upon assessing the advancement achieved by the women who participated in the ‘DIVA Dathata Diriyak Dankotuwa’ programme, the following women emerged victorious. H. K. Shanika Prabhashini, involved in the coconut treacle business, R.S. Nilakshika, engaged in sweet meats business and R.M.S Lakmali who excels in a pickle business, secured the first, second and third places, respectively.
These very capable women were duly recognised and acknowledged.
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