Hameedia donates Rs. one Mn. to Indira Cancer Trust from ‘Pink Collection’ sales

Hameedia, one of Sri Lanka’s leading menswear brand that is synonymous with style and quality, donated Rs.1 million to Indira Cancer Trust (ICT) at a ceremony organised recently, continuing the strong partnership built in the recent years between both organisations.

The donation was the latest sales proceeds from Hameedia’s ‘Pink Collection’ range, a special all-pink clothing collection for ladies and gents specially designed and marketed by Hameedia to support the ICT. This was an initiative under the social responsibility promise of the Hameedia Group’s My Friend Foundation, an organization focused on improving the lives of children in underprivileged communities.

The Chief Guest at the ceremony was celebrated cricketing personality Roshan Mahanama while the event was also graced by the presence of Dr. Lanka Jayasuriya Dissanayake Chairperson and Trustee of the Indira Cancer Trust (ICT) Foundation, together with Fouzul Hameed Managing Director of Hameedia and Certified Menswear Image Consultant (USA) and several other invitees and Hameedia team members.

Fouzul Hameed said; “At Hameedia, we value our female workforce and believe in providing them with equal opportunities to progress in their career and succeed in life. One of the key elements of doing so is by ensuring that they are in good health. The Indira Cancer Trust (ICT) Foundation’s impactful ‘TLC: Touch, Look, Check’ and the subsequent ‘On Wednesdays we wear pink’ have been instrumental in raising awareness and triggering meaningful conversations about breast cancer.”

Established in 1949, Hameedia has grown to become leaders and trendsetters in the Sri Lankan retail fashion industry having always delivered expert custom tailoring and the best in men’s fashion.