Janashakthi Life achieves LKR 6.6 Bn in GWP for 2024

Janashakthi Life has achieved an outstanding LKR 6.6 billion in Gross Written Premiums (GWP) for the year 2024, marking an exceptional 43% growth compared to the previous year. This impressive milestone underscores the company’s strong market presence, customer trust and relentless commitment to excellence.

The extraordinary growth is a testament to the hard work and dedication of Janashakthi Life’s sales force, whose tireless efforts have led the company to surpass its goals. In addition to its committed sales team, the integration of cutting-edge technology and digital solutions has played a pivotal role in streamlining operations and enhancing overall efficiency.

A standout initiative this year has been the launch of Janashakthi Heart Guard, an innovative insurance product that allows customers to purchase coverage online without the need for an agent. This groundbreaking solution further highlights Janashakthi Life’s leadership in digital transformation within the insurance industry.

Director/CEO of Janashakthi Insurance PLC, Ravi Liyanage, said, “This record-breaking achievement is not just a testament to our financial growth, but a clear reflection of our strategic focus on innovation, technology, and customer-centricity. At Janashakthi Life, we have always believed in going beyond traditional boundaries to create value for our customers. Our sales team’s dedication, combined with the seamless integration of cutting-edge digital solutions, has enabled us to redefine the insurance experience.”

“Launching the ‘Janashakthi Heart Guard’ as an entirely online insurance product is a significant step in this journey, making it easier and more convenient for customers to access financial security without agent involvement.”

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