SINGER joins the Daraz platform

Daraz, a leading online marketplace in Sri Lanka and wider South Asia, recently announced its collaboration with SINGER Sri Lanka, a prominent local brand in high-quality consumer durables.

This partnership marks a significant milestone for both entities, as SINGER Sri Lanka becomes the first major consumer durables business to join Daraz as a flagship supplier.

The alliance between Daraz and SINGER will offer a diverse assortment of premium electronics and lifestyle commodities to online consumers, all from the convenience of their own homes. Furthermore, customers will benefit from the trustworthy logistics services of Daraz Express, ensuring prompt and secure doorstep delivery.

This partnership will also augment the purchasing options available to users, with the platform’s payment partners providing access to attractive discounts on designated credit and debit cards, extended payment plans, and deferred payment solutions via Daraz Pay Later, facilitated by Koko.

Chief Executive Officer of SINGER Sri Lanka Mahesh Wijewardene said, “This partnership signifies our commitment to the booming e-commerce landscape in Sri Lanka, aiming to offer our customers an extensive product selection with genuine warranty, competitive pricing, and all island after sales service – a testament to our shared dedication to customer satisfaction.”

The SINGER Sri Lanka flagship store on Daraz is listed under Daraz Mall, a prominent feature of the e-commerce platform which showcases trusted local and global brands with a wide range of genuine, high quality products. Hosting a virtual store on Daraz Mall provides businesses with an opportunity to be part of Sri Lanka’s largest online brand pavilion, and at the same time, guarantees shoppers an authentic brand experience.

DarazMall offers up to 14 days of easy returns, 100% genuine products or a money-back guarantee; and a secure shopping environment with over 1,000 trusted brands and more than 2,000,000 products.

“We firmly believe that forging partnerships with distinguished retailers such as SINGER will bolster trust in online retail and accelerate the progress of digital commerce in the country,” opined Bart Van Djik, Managing Director of Daraz Sri Lanka.

The SINGER flagship store on Daraz Mall is now live for shoppers island wide and can be accessed via https://www.daraz.lk/shop/singer-mobile/

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