SL’s coconut-based products showcased at Saudi Agriculture Expo

The Sri Lanka’s Embassy in Riyadh, in collaboration with the Coconut Development Authority of Sri Lanka, facilitated the participation of ten Sri Lankan companies manufacturing coconut-based products, in the 41st edition of the Saudi Agriculture Expo 2024, for the first time. The event was held in Riyadh last week. Sri Lanka’s Ambassador to Saudi Arabia, Ameer Ajwad inaugurated the Sri Lanka pavilion at the Riyadh International Convention and Exhibition Centre.

Ambassador Ameer Ajwad pointed out that the participation of a large number of Sri Lankan companies manufacturing coconut-based products in the well renowned and recurrent Saudi Agriculture Expo in the Middle East region was a significant breakthrough. The Ambassador also urged other companies in the Sri Lankan agriculture sector to make use of the opportunity to showcase their products in the years to come.

He stressed that such participation would help to boost Sri Lanka’s export products at international markets and facilitate the expansion of Sri Lanka export basket.

The Ambassador also underscored the relevance of the participation of Sri Lankan companies that export coco peat in the Saudi Agriculture Expo, in the light of Saudi Arabia’s ambitious ‘Green Initiative’ which aims to plant 10 million trees as part of its Vision 2030. Sri Lanka’s high-quality coco peat, a preferred growing medium in arid climates, could be promoted to support such green initiatives.

At the invitation of the Ambassador, Prince Mutab bin Fahd bin Farhan, Advisor to the Chairman of the Board of Directors of King Abdulaziz Reserve and King Salman Reserve, Assistant Permanent Secretary to the Ministry of Environment and Agriculture of Saudi Arabia, Dr. Ali Alshaikhi and the Vice President of the Federation of Chambers of Saudi Arabia and the Chairman of Saudi NAF Group of Companies, Fayez Al-Shaheeli visited the Sri Lanka pavilion and held productive discussions.

The Sri Lankan trade delegation also had a networking session with representatives of the Saudi Green Building Forum, on the sidelines of the Expo.

Over 370 exhibitors from 29 countries participated in the 41st edition of Saudi Agriculture Expo where leading Agri-sector companies from around the globe participated to showcase their products, particularly those involving cutting-edge technologies and solutions in the agriculture sector. Insightful conferences and discussions led by industry experts and entrepreneurs had been organised as part of the Expo for networking and to create new trade opportunities among the participants from the agricultural sector.

Sri Lankan companies who participated in the Saudi Agriculture Expo 2024 were Dew Cocos Lanka (Pvt) Ltd., Earthscape (Pvt) Ltd., Eco Soil Substrates (Pvt) Ltd., FNF Exports Ltd., Hardy Export Company (Pvt) Ltd., M.C. Enterprises (Pvt) Ltd., Thuselco holdings (Pvt) Ltd., Tropical Green Exports (Pvt) Ltd., Eco Trends (Pvt) Ltd. and Hayleys PLC.

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