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CAEDA offers to promote Lankan products in China

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Ambassador Dr. Palitha Kohona with Chairman Lu Hongjun and delegation.
Ambassador Dr. Palitha Kohona with Chairman Lu Hongjun and delegation.

A delegation of the China Asia Economic Development Association Urban Cooperation Committee (CAEDA.UCC) led by Chairman Lu Hongjun, called on the Ambassador Dr. Palitha Kohona, last Friday to explore ways and means of increasing Sri Lanka’s exports to China.

The Chairman of CAEDA.UCC, Lu Hongjun was very enthusiastic about the initiative given the longstanding friendly relations between the two countries. He said that the Chinese consumers will warmly welcome Sri Lanka products, especially Ceylon Tea, sapphires, spices, coconut products, seafood etc. Those products are already famous around the world, and also, they have gained a high reputation in the Chinese market.

E-commerce is a booming trend in China. Lu would promote Sri Lanka products online, through mechanisms such as Douyin (Tiktok in China). At the same time, establishing Sri Lanka national pavilions for offline promotions would also popularize Sri Lanka products among Chinese customers.

Dr. Kohona encouraged Chairman Lu and asked the CAEDA.UCC to establish the Sri Lanka national pavilions both online and offline. China being the most lucrative consumer market in the world, we should grab it. He also emphasized that increasing Sri Lankan exports to China could help Sri Lanka overcome the current crisis.

The offline national pavilions will be launched in Beijing, Xi’an and Hunan and the online national pavilion will be parallelly initiated in Douyin.

Monday, June 6, 2022 – 01:00

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