Maliban joins spirit of Kandy Dalada Perahera with gestures
As a steadfast advocate of social responsibility and a brand with a remarkable 70-year heritage, Maliban stood in support of the spiritual and cultural grandeur of the Kandy Dalada Perahera.
At this historic event, which celebrates centuries of tradition and culture, it has also become a tradition for Maliban to demonstrate its commitment to the community and its heartfelt dedication to fostering joy and togetherness for all Sri Lankans, through various gestures of goodwill over the decades.
The Kandy Dalada Perahera, a symbol of Sri Lanka’s rich cultural heritage with exceptional spiritual significance, draws tens of thousands of devotees and spectators each year, from around the world. Against this backdrop, Maliban’s presence at the event takes on a deeper meaning, embodying the essence of being a responsible corporate citizen, a supportive partner in local traditions and a benefactor of this iconic cultural and religious festival.
Maliban chose to mark the Kandy Dalada Perahera in heartfelt manner by providing nourishment and refreshments at the Dalada Maligawa Wahalkada premises from August 26-30.
Devotees and attendees were offered a range of delightful options, including treats from Maliban’s ranges of delicious biscuits, tastes that have become an integral part of the Sri Lankan psyche for their unmatched quality and ubiquitous presence at any important occasion.
In keeping with the spirit of the Kandy Dalada Perahera, Maliban extended these offerings to all, allowing attendees to partake in the shared sense of camaraderie and reverence that define this sacred event.
During the same period, the Kiri Abayadanaya, another sacred tradition associated with the Kandy Dalada Perahera also unfolded. Maliban was present at this occasion too, adding a heartfelt sense of warmth and fellowship to this important tradition.
Maliban’s enduring journey of seven decades has seen it grow from strength to strength, solidifying its position as Sri Lanka’s premier manufacturer of high-quality biscuits and snacks, which are now also enjoyed in over 40 countries across five continents. Throughout its storied history and quest for unmatched quality, Maliban has consistently aligned itself with significant cultural and traditional occasions, embracing its role as a partner in shaping these events into memorable and cherished experiences.
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