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NCE Exporters’ delegation visits UK for B2B meetings

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The National Chamber of Exporters of Sri Lanka, the NCE, has announced that an overseas exporters’ business delegation to the UK took place during September 10-17.

The business delegation was organised at the invitation extended by Saroja Sirisena, the High Commissioner of Sri Lanka in the United Kingdom. It was an initiative aimed at further fostering trade and investment ties and exploring new opportunities in one of the world’s key markets and the 2nd biggest export market of Sri Lanka, the UK.

Jayantha Karunaratne

The objectives and related programmes during the delegation were to connect the UK and Sri Lankan businesses on trade and investment. During the visit, the business delegates met with the UK businesses that have an interest in trade and investments with Sri Lanka. Business contacts in the UK were able to meet with Sri Lanka’s best ethically sourced and manufactured products and services exporters and establish valuable business relationships.

Two key B2B sessions and the networking receptions to meet with the Sri Lanka business delegation was arranged by the Sri Lanka High Commission in London and a prominent Chamber in Birmingham.

This delegation underscores our commitment to promoting international trade for Sri Lankan exporters, providing a platform to showcase their products and engage with potential partners, buyers and investor collaborators in the UK. Through this endeavour, NCE seeks to enhance bilateral trade, exchange knowledge and pave the way for a fruitful collaboration between Sri Lanka and the UK, stated NCE CEO Shiham Marikar, who headed the business delegation.

The delegation consisted of multi sectoral exporters and provided the delegates and their companies many benefits.

The delegates were able to explore the UK market, thereby diversifying their customer base and reducing dependency on a single market. The Delegation facilitated direct interaction with potential buyers, distributors, and partners, allowing exporters to establish valuable relationships and networks for future business collaborations.

The delegation covered the sectors such as Ceylon value added tea, coconut products, value added spices and extractions, herbal and natural products, fruits and vegetables, electric and bicycles, solid rubber tyres and granites and quartz tops for property, construction and interior.

Delegations of the NCE are to visit South Africa, South Korea, Turkey, Jordan and the UAE. By joining these delegations, the Sri Lankan exporters could increase export opportunities by showcasing products and services to a new market, exporters can identify potential business leads, negotiate deals, and secure contracts, ultimately boosting export opportunities and revenue streams.

NCE President Jayantha Karunaratne invites exporters to join the future delegations and promote and enhances brand visibility and awareness in the target market, leading to a stronger brand presence and improved brand recognition among international stakeholders.

“It also provides a platform for knowledge sharing, best practice exchange and learning from industry peers and experts, empowering exporters with valuable insights to improve their export strategies,” stated NCE President.

Exporters could contact the Chamber via email to receive further information.

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