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PGP Glass, HEINEKEN Lanka launch first returnable glass bottle in Asia Pacific

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Ambassador Bonnie presenting the first glass bottle for HEINEKEN in Asia Pacific, to HEINEKEN Lanka Limited’s Logistics Service Provider Nuwan Siriwardana, Managing Director, NAS Colombo, Ambalangoda and Tangalle, in the presence of Maud Meijboom-van Wel, Managing Director, HEINEKEN Lanka Limited and Sanjay Jain of PGP PLC.

PGP Glass Ceylon PLC, the sole manufacturer of glass bottles for Food and Beverages in Sri Lanka and HEINEKENLanka Limited, a wholly owned subsidiary of HEINEKEN N.V., announced a milestone for Sri Lanka’s innovation and sustainability agenda with the launch of the 625ml reusable bottle incorporating screen printing technology.

The bottle is sourced and manufactured end-to-end in Sri Lanka, incorporating PGP’s cutting-edge screen-printing technology, which is considered a first for HEINEKEN within the Asia Pacific region.

The technology can reduce plastic or paper-based labelling, and consumers can be encouraged to participate in waste reduction efforts by having a returnable bottle. Sanjay Jain, Executive Director/COO PGP Glass Ceylon PLC, said, “This collaboration showcases our commitment to innovative and sustainable packaging solutions, which is a long-standing need for the country, as we recognize the significance of contributing to responsible consumption in Sri Lanka.”

Maud Meijboom-van Wel, Managing Director, HEINEKEN Lanka Limited, said,”As an innovative and pioneering company that is present in over 190 markets globally, our Brew a Better World vision for 2030 raises the bar and enables faster progress towards a net zero, fairer and healthier world.”

“The launch of the reusable and screen printed 625ml bottle for our flagship brand is our latest initiative. Guest of honour, Ambassador of the Netherlands to Sri Lanka and the Maldives, Bonnie Horbach, said, “Innovation in sustainability is always an exciting agenda for us, and there is no better time to act than the present.”

As Sri Lanka continues its momentum of economic recovery, it is equally important to achieve business excellence in sustainability and circularity. We continue the drive to promote responsible business conduct (RBC) as part of the European Union.” (cg)

Wednesday, July 5, 2023 – 01:00

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