Be the First to Know

lanka matrimony

‘Sourced, Sri Lanka’ expo to increase apparel exports to UK, EU

0 0

The first ever Textile & Apparel Fashion Exhibition, ‘Sourced, Sri Lanka’ promoted by Sri Lanka Apparel Sourcing Association (SLASA) Export Development Board (EDB) and Joint Apparel Association Forum (JAAF) will be held on June 17 and 18 at The Lindley Hall, Elverton Street, London.

The event is also being actively supported by the Sri Lanka High Commission in London.The event will feature 50 exhibitors including 10 SME sector companies and they are expected to attract a diverse audience of a thousand foreign buyers not only from the UK but from Europe as well and Sri Lankan trade visitors.

Secretary General, JAAF, Yohan Lawrence (PICTURED) said that the Sri Lanka focus on marketing apparel to the UK was mainly done through large companies representing world famous brands. “However for the first time the ‘Sourced, Sri Lanka’ show will be given an opportunity from the SME sector which were not exposed to the UK and European markets to showcase their products.”

“We want to take the new and smaller apparel manufacturing companies from Sri Lanka and showcase them to the world and find partners for them through this endeavor,” he said. He said that this event will also help to increase local exports to the UK market in the future.

High Commissioner for Sri Lanka in London, Rohitha Bogollagama (PICTURED) said an event of his magnitude should have been hosted very much before this as there is a huge market for local apparel in the UK. “We saw a great opportunity to promote Sri Lanka apparel through this event and decided to actively get involved.

The show organizers will be also working alongside event partners Twenty Twenty Digital that will utilize key brand connections from their years of experience and direct ties to the fashion industry. The venue The Lindley Hall (previously known as the Old Hall) was opened in 1904 too is a prestigious one and this too will draw high profile public figures to the venue.

The Sri Lanka Apparel Sourcing Association official said that this event will give a good opportunity to local exhibitors as they are set to face a high profile audience of around 500 an audience of around 500 that includes members representing top brands, retailers, buyers, manufacturers, importers and also press and media.

SALSA was formed in 1993 with the primary objective of promoting and fostering the growth of the Garment Industry in Sri Lanka. Chairman/ Chief Executive Officer, Export Development Board, Dr Kingsley Bernard said that the event is a timely one and it was more important since the SME sector gets a golden opportunity to enter UK and EU markets by finding buyers from the event.

The post ‘Sourced, Sri Lanka’ expo to increase apparel exports to UK, EU appeared first on DailyNews.

Leave A Reply

Your email address will not be published.