Target of 5 Mn arrivals and revenue in excess of USD 4 Bn achievable by 2030-Gajabahu
Sri Lanka will achieve a golden double of 1.5 million tourist arrivals and more than USD 1.55 billion revenue in 2023, said Sri Lanka Tourism Promotion Bureau (SLTPB) Chalaka Gajabahu.
He said that Sri Lanka has already passed the 900,000 arrivals mark and next month will pass the 1 million arrivals figure “Similarly we have also passed the USD 1 million mark when the tourist arrivals touch the 800,000 figure last month.”
He said that the hosting of the Asia Cup in Sri Lanka was also a major plus point for Sri Lanka tourism and all rooms in areas where the matches are played are sold out. “We are now promoting home stayers to host cricket fans in these match playing areas.”
He said that in addition several international events including music festivals are being hosted in Sri Lanka which will further boost tourism arrivals and revenue. He said the target set by President Ranil Wickremesinghe to achieve 5 million arrivals and a revenue in the excess of USD 4 billion both by 2030 is very much on the cards.
“This also includes around 2.5 million high spending tourists.”
He said that in apparel to increase tourism revenue and arrivals investments too are increasing. “The Hilton opened in Yala last week and soon ITC, Sheraton, Intercontinental too will open.” Hilton will open three more hotels in Negombo, Kosgoda and Nuwara Eliya. SLTPB has also facilitated more investments mainly targeting the Kalpitiya and Kuchchaveli tourism regions. “In addition, the President is also promoting high end tourism in Arugam Bay.”
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